Navix
Everything you need, custom-made
Navix is a company designing and crafting state-of-the art solutions for land and sea vehicles. The website was one of the first implementations of the refreshed Navix identity. I worked as UX and UI Designer on aligning the purpose, content and visuality of the website with the goal of producing a clean and easy to understand entity. I also was the Webflow developer for this project.
Starting point
The task was to elevate Navix’ digital presence to convey a strong and appealing collaborator in the industry, simplifying the message of their offering.
Approach
Like the identity itself, the site is driven by a bold, stripped-down approach, cutting through noise to make the services clearer. The goal was to optimise the path from interest to contact, while elevate the site visuality to better embody the true core of the company: "Complex made easy."
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Impact
The new brand identity with the website as one of its main implementations has helped the sales team approach a new set of potential clients with a clearer offering. The structure of each page convey a straightforward conversation about how Navix can help their clients at every stage of the production.
